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SaaS
15/05/20237 min read

SaaS Pricing Strategies for 2023 and Beyond

Analyzing effective pricing models and strategies for SaaS products in an increasingly competitive market.

By Tom Anderson

Effective pricing is crucial for SaaS success. The right pricing strategy can accelerate growth, while the wrong one can hinder adoption and revenue.

Popular Pricing Models

  • Usage-based pricing
  • Tiered pricing
  • Per-user pricing
  • Freemium model
  • Hybrid approaches

Choosing the Right Model

Your pricing strategy should align with your target market, product value proposition, and business goals.